On October 1, 1987, a group of young determined conservatives set out to not only prove – through sound scientific research – that liberal bias in the media does exist and undermines traditional American values, but also to neutralize its impact on the American political scene. Thus the Media Research Center (MRC) was created to bring balance and responsibility to the news media. Through the MRC’s successful implementation of the largest, most comprehensive media monitoring operation in the world, the MRC serves as the checks and balances on the Fourth Estate. Through its divisions, programs, and a marketing effort that never rests, the Media Research Center has become an institutionalized machine on the issue of balance in the press.
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